Our Story
THE FOUNDER’S NOTE
SOOYA began with a simple belief - great scents stay in memory. Created by a former beauty editor and a veteran hair designer, SOOYA blends beauty expertise with everyday ritual.
A New Ritual of Scent Care
Lighter than perfume yet lingering closer to the skin, SOOYA’s sprayable Scent Oils offer a softer, more effortless way to wear fragrance.
BORN IN SEOUL
Inspired by the sensory experience of Korean nature, SOOYA captures the seasons, air, and lingering traces of Seoul through scent.